Dec 17 2011
Google’s Looking For Quality Content: Get Your Content Out There
» Escrito en Blogging por SelinaTabor a las 02:05Google made big changes to the ways their search results rank, in the hope of furnishing it’s search users better results, according to their official blog, this change impacts 11.8% organic search results, in plain English, almost 12% of google search results are useless or of low quality. They planned and started the update about one year ago, no wonder I saw a few of my keywords’ ranks dropped like a rock, on the other hand almost all keywords promoted by contextual links are not affected, and a few of them even gained a few positions, it’s almost a sure thing that plain link building loses all it’s attraction, at least in the eye of google.
So what exactly is linking campaign the old way? There are a lot of SEO company out there are doing this, they will get links from any websites which accept adding links, these websites will only be updated when new links are being added, it’s safe to assume all of them are trash, the name of link spamming sites is justified. The latest google update will definitely downgrade most if not all of these sites, all the links on those websites will have the same fate.
Examples will be great for explanation. It was quite some time ago, I started promote the keyword, cargo bars, at that time almost every body was doing plain linking campaign, lately I figured that every site in the campaign had way too many links, and those sites had only links, no real content at all. This strategy worked in the beginning, lately the keyword link stayed on the first page for a while, the party was over when google updated it’s algorithm. Something opposite happened to this keyword, chain puller , we promoted this keyword with articles and blog posts, almost no plain links, now we have really good ranking for this keyword. Old and outdated linking campaign lost to content linking, what’s next? Actually this is all about content, as long as you dole out high quality content, not only people will love to read your stuff, so do the search engines. It’s never too late to build good blogs for business purpose, such as this interesting blog, mothers day gift , in the beginning I just post to it casually, lately I added nice stuff left and right, and to my surprise, I have high ranks for some of competitive keywords. As we can see, article marketing with great content is the way to go. If you can build a group of your own blogs, for instance lever chain binder, you will have the power to push any sites up in search engines.
At the end of day all you have to do is to create attractive content, get people to enjoy and share your stuff, promote your business with the content, your effort will reward you handsomely in the end. The virtues, persistence and patience, are essential for your success, you shouldn’t expect things to improve overnight, be it your business or search rankings, let’s keep building and maintaining our blogs until end of the day. One of the best articles directories is EzineArticle, google will index a new article on ezine promptly, popular blogs will get your post indexed as soon as you post it, I believe you should see for yourself, say this Warning Flags, nice writing, good content, published on popular site, this article serves it’s purpose well.
Last but not least, the social media is the must have channel for your marketing effort. For wordpress blogs, I recommend twitter tools, sign up for a twitter account and create a new application, configure your twitter tools prpperly, then make sure every new post will post a new tweet, it’s simple and elegant, if you don’t use this tool it’s just too bad.

